Canelo Alvarez Net Worth 2026: Purses, Riyadh Money and Business Deals
Canelo Alvarez's net worth is estimated at $300M to $400M in 2026, built on roughly $750M in career earnings, Riyadh Season purses and Mexican businesses.

Canelo Alvarez's net worth in 2026 is best estimated at $300 million to $400 million. Forbes put it at "at least $275 million" in late 2023, Celebrity Net Worth lists $350 million as of May 2026, and both figures came before the Crawford money and the Riyadh Season checks fully landed. Nobody outside his accountants knows the real number, so treat every total here as an estimate built on the pieces that were actually reported.
What is not in doubt is the size of the ledger. Sportico tallied roughly $620 million in career earnings through 2024. Forbes reported $170 million in 2025 alone, good for second on its World's Highest-Paid Athletes list behind only Cristiano Ronaldo. Sportico's own 2025 count came in at $137 million, with $125 million from the Scull and Crawford fights and $12 million from endorsements.
Here is how the money breaks down, fight by fight and deal by deal, with a clear line between what a commission disclosed and what a reporter was told.
- Estimated net worth
- $300M to $400M (estimate)
- 2025 earnings (Forbes)
- $170M, No. 2 in the world
- Career earnings thru 2024
- About $620M (Sportico)
- Crawford purse (reported)
- $100M to $150M
- DAZN deal (2018)
- $365M for 11 fights
- Record
- 63-3-2, 39 KOs
How Canelo Built a $600 Million Purse Ledger

Canelo is 63-3-2 with 39 knockouts, 36 years old, and by Forbes' count he has been the highest-paid boxer on the planet in most years since Floyd Mayweather walked away. The Forbes profile puts it bluntly: a kid who grew up in rural poverty and used to fight for $40 now banks nine figures in a good year.
The trick to reading his money is understanding one date. In 2020 the Nevada State Athletic Commission stopped publishing fighter purses. Everything before that has a paper trail. Everything after it is "reported" or "expected," usually from promoters with a reason to make the number sound big.
Disclosed Purses: Mayweather and the Golovkin Trilogy

The Mayweather fight in September 2013 was the first monster check. Nevada contracts listed Canelo at a $5 million base purse, and Bleacher Report, citing ESPN's Dan Rafael, reported a guaranteed pay-per-view cut that took him to roughly $12 million. Mayweather's disclosed $41.5 million was a record at the time. Golden Boy's Richard Schaefer said it plainly: "He will end up making more than $5 million. He is going to make a significant upside because of the pay-per-view."
The Golovkin fights are where the base purses stop telling the story. Boardroom's breakdown shows Nevada disclosed $5 million for Canelo in both the 2017 draw and the 2018 majority decision win, while reported totals with pay-per-view ran to about $50 million and $40 million. The 2022 trilogy fight carried a reported $10 million base, but as Boardroom notes, by then Nevada had opted to keep pay confidential, so that number is reported, not confirmed.
The DAZN Deal, the Lawsuit and the PBC Paydays

In October 2018 Canelo signed the 11-fight, $365 million DAZN contract that SportsPro called the richest athlete contract in sports history. He fought three times under it (Fielding, Jacobs, Kovalev), then sued Golden Boy, DAZN and Oscar De La Hoya in 2020 for at least $280 million, alleging fraud and breach of contract. Sportico reported the case settled and Canelo walked as a free agent. De La Hoya's line at the time: "The lawsuit was resolved to everyone's satisfaction, and we wish Canelo the best going forward."
Free agency paid. Boardroom reported a $40 million guarantee for Caleb Plant in November 2021, before Showtime pay-per-view upside. Dmitry Bivol in May 2022 was reported at $15 million plus 70 percent of the pay-per-view, and the loss did not dent the check. Dan Rafael reported the Munguia fight in May 2024 came with a guaranteed purse "north of $35 million," and MMA Mania put Berlanga that September at another $35 million, with Canelo typically taking about 80 percent of ticket and concession revenue too.
Riyadh Season Money: Scull, Crawford and Mbilli

In February 2025 Turki Alalshikh announced a four-fight Riyadh Season deal. "Don't mess with the lion. 4 fights for Canelo with Riyadh Season. The Deal is done," he posted, per Rafael's report. The terms were never disclosed. Sportico has described the package as worth approximately $400 million, and Celebrity Net Worth points out in an August 2026 piece that nothing has ever been officially confirmed.
The Scull fight in May 2025 was reported anywhere from $80 million (EssentiallySports) to around $100 million (Sports Illustrated). For Crawford, Forbes reported a range of $100 million to $150 million, with Dana White saying "probably" at least $100 million, and Crawford at a reported $10 million. Forbes added the caveat that the exact figures may never be disclosed. The fight itself was enormous: Netflix reported 41.4 million global viewers, 70,482 fans at Allegiant Stadium and a gate over $47 million. Canelo lost all five 168-pound belts by unanimous decision on September 13, 2025.
PPV Points, Gates and the Forbes Numbers

Canelo's real edge over every other boxer is that he gets paid on the back end. Forbes' annual lists show it: $28.5 million in 2017, $90 million in 2022, $110 million in 2023 (fifth in the world), $85 million in 2024, $80 million in 2025, and $170 million on the 2026 list, of which $160 million was on-field money driven by the Crawford fight. Forbes said in December 2023 that his career earnings were already "nearly $600 million pretax."
Sportico's numbers run a little lower but tell the same story. Its 2024 figure was $73 million including $8 million in endorsements, and it placed him tied for 27th all-time in career earnings with George Foreman at about $620 million, or $730 million adjusted for inflation. Celebrity Net Worth's post-Crawford tally claims he has crossed $800 million pretax, with $640 million of it from ring purses. That is a third-party estimate, and a generous one, but the direction is not in dispute.
Sponsorships and Business: Gas Stations, Seltzers and Excel

The off-field money is smaller than people assume. Forbes reported $10 million in off-field income in both 2023 and 2024, and Sportico had endorsements at $12 million for 2025. His agent Mike Fonseca of Excel Sports told Forbes in 2022 that Canelo was "the most undermarketed, most undervalued elite world-class athlete," and at that point Hennessy was the only major global brand backing him.
Since then he has gone the ownership route. The December 2023 Forbes interview listed Canelo Energy gas stations in western Mexico, Upper convenience stores, VMC canned tequila cocktails that did about $1 million in first-year sales, the Yaoca supplement line, Canelo Promotions, the I Can fitness app, a taqueria with his brother, a bus line bought in 2022 and a real estate portfolio that includes hotels. Forbes put combined business revenue under $50 million at the time. In May 2025 he added a global ambassador deal with the betting brand 1win, and his 2026 Forbes entry credited Canelo Energy, Upper, the I Can app and merchandise for the off-field total. "I'm never satisfied. Even right now," he told Forbes.
What Comes Next: Mbilli on October 31

Canelo has not fought in 2026. He had arthroscopic surgery on his left elbow on October 23, 2025 to remove loose bodies, which pushed a planned February return, and a scheduled September 12 date against WBC super middleweight champion Christian Mbilli was postponed again. The Ring reported that a family matter delayed the start of camp. The fight is now confirmed for October 31, 2026 in Riyadh on DAZN pay-per-view.
Celebrity Net Worth reported that insiders have floated $47 million for Canelo and $8.9 million for Mbilli, while noting those figures are not independently confirmed. Forbes had him training in San Diego in September after 13 months on the shelf. Two fights remain on the Riyadh Season contract, so whatever the true rate, there is at least one more big check after this one.
Where the Estimate Lands

Stack it up. Roughly $600 million in career purses through 2024 by Sportico's count, another $125 million to $170 million in 2025 depending on whether you trust Sportico or Forbes, and business revenue that Forbes measured in the tens of millions, not hundreds. Take out Mexican and US taxes, trainer and management cuts, and a car collection and property portfolio that do not exactly earn interest, and the working estimate of $300 million to $400 million is where the evidence points.
The floor is Forbes' own $275 million from December 2023, set before Scull, Crawford and the Saudi deal. The ceiling is whatever you believe about the $400 million Riyadh package. Either way, he is the richest active boxer by a wide margin, and only Mayweather has cleared more from the sport.
Canelo is the last boxer who gets paid like a movie star, and I watched the Crawford fight from the cheap seats at Allegiant with a $47 million gate roaring around me. The lesson of his career is not the belts. It is that he sued his way out of the biggest contract in sports history and then made more money as a free agent than he would have under DAZN. Fighters should study that. The Mbilli fight is a business decision dressed up as a title shot: a 36-year-old coming off 13 months and elbow surgery against an undefeated pressure fighter, in a building that pays him $47 million win or lose. I think he wins, because Mbilli walks straight at you and Canelo still counters better than anyone at 168. But the fact he is being paid like this to fight Mbilli, not Crawford again, tells you the Saudis know exactly what happened last September.
QUESTIONS PEOPLE ASK.
How much did Canelo make for the Crawford fight?
Forbes reported a range of $100 million to $150 million for Canelo, with Dana White saying he would make "probably" at least $100 million. Crawford was reported at $10 million. Nevada no longer publishes purses, so none of it is official. The fight drew 70,482 fans and a gate over $47 million at Allegiant Stadium, and Netflix reported 41.4 million global viewers.
What is Canelo's career earnings total?
Sportico counted roughly $620 million through 2024, tied for 27th among all athletes in history with George Foreman. Forbes said his career pretax earnings were nearly $600 million as of December 2023. Add Forbes' $170 million for 2025 and the total sits in the $750 million to $800 million range, though Celebrity Net Worth's claim of more than $800 million is a third-party estimate.
Is Canelo a billionaire?
No. His career earnings may approach $1 billion by the end of the Riyadh Season deal, which Sportico has described as worth around $400 million, but earnings are not net worth. After taxes, team cuts and spending, Forbes estimated his net worth at $275 million or more in late 2023, and Celebrity Net Worth lists $350 million as of 2026. Only Floyd Mayweather has earned more from boxing.
What businesses does Canelo own?
Per Forbes, he owns Canelo Energy gas stations and Upper convenience stores in Mexico, the VMC canned tequila cocktail brand, the Yaoca supplement line, Canelo Promotions, the I Can fitness app, a taqueria with his brother, a bus line and real estate including hotels. Forbes put combined business revenue under $50 million in 2023, so the businesses matter for his future more than his current fortune.
When does Canelo fight next?
Canelo faces WBC super middleweight champion Christian Mbilli on October 31, 2026 in Riyadh on DAZN pay-per-view. It is his first fight since losing to Terence Crawford in September 2025 and follows elbow surgery and a postponement from September. Reported purses of $47 million for Canelo and $8.9 million for Mbilli have not been confirmed.
- Forbes: Canelo Alvarez profile and earnings
- Forbes: Canelo Alvarez flexes his business muscle (Dec 2023)
- Forbes: The estimated purses for Canelo vs Crawford
- Sportico: Canelo's Saudi contract and career earnings
- Sportico: Canelo, Golden Boy and DAZN settle
- Boardroom: Canelo vs GGG 3 purses
- Dan Rafael: Riyadh Season four-fight deal
- The Ring: Canelo vs Mbilli confirmed for Oct 31
- Sherdog: Netflix viewership for Canelo vs Crawford
- Celebrity Net Worth: Canelo Alvarez
Figures in this piece come from the sources above; purses, deals and net worth totals are estimates unless a commission or the fighter disclosed them. Spotted an error? Send a correction.



