Dana White Says UFC Will Produce the Fury vs Joshua Fight on Netflix
White fires back at Eddie Hearn, claiming UFC will handle production of the December 11 megafight.
The Fury vs Joshua promotional circus just added another act. Dana White is now claiming that UFC will produce the December 11 Netflix broadcast of Tyson Fury vs Anthony Joshua in Cardiff, firing back at Eddie Hearn in the process.
"Not only am I promoting the fight, we're producing the fight too," White told reporters, per Boxing News 24. "UFC is gonna produce the show."
The statement came after Hearn labeled White's absence from Wednesday's London press conference a "PR disaster," suggesting that White's public involvement in promoting the event had backfired. White cited a scheduling conflict with The Contender Series on Tuesday and travel logistics as his reasons for missing the presser.
Here is where it gets complicated. According to the British Boxing Board of Control, only Matchroom, Queensberry, and SELA are officially listed as promoters on the fight paperwork. Zuffa, White's parent company, does not appear on the documentation. Whether White's production claim refers to the broadcast side or the live event remains unclear.
The December 11 fight in Cardiff is expected to be one of the biggest boxing events of the year, with Netflix handling the broadcast. The promotional turf war between White and Hearn has been a sideshow for weeks, but White's latest salvo raises real questions about who is actually running the show behind the scenes.
I love this. Dana White and Eddie Hearn are in a full-blown turf war over a boxing fight, and neither one of them can help themselves. White says UFC is producing the show. The British Boxing Board says Zuffa isn't even on the paperwork. Somebody is stretching the truth here, and it might be both of them.
Here's what I think is actually happening: White probably has a handshake deal to bring the UFC production truck and crew to Cardiff for the Netflix broadcast, which is a smart move because UFC's broadcast team is legitimately world-class. But that's production, not promotion. Hearn knows that, which is why he's poking at the promotional side. White's ego won't let him sit in the background, and Hearn's ego won't let him share the spotlight. The real winner? The fighters, who get paid while two billionaires fight over who gets the credit.
https://www.boxingnews24.com/2026/10/dana-white-counters-eddie-hearn-with-ufc-production-claim/
