Dana White Dares Eddie Hearn to Stop Him From Promoting Fury vs Joshua
Dana White fired back at Eddie Hearn's threats, asking who is going to stop him from promoting the December 11 Cardiff fight.
Dana White is not backing down from the Fury vs Joshua promotional war. After Eddie Hearn threatened to call Netflix and block White's involvement in the December 11 Cardiff superfight, the UFC boss had a simple response: try me.
"Who's going to stop me?" White said, per Boxing News 24. "Do you think Netflix give a shit what Eddie Hearn thinks? I guarantee they do not. I'm sitting here promoting the fight right now. Who's going to stop me?"
White is involved on the side of Saudi advisor Turki Alalshikh, not directly contracted by either fighter. He pointed to the official press release as evidence of his role and dismissed Hearn's objections as irrelevant to the platform broadcasting the fight.
The UFC chief also praised Fury's promoter Frank Warren as having "less than zero ego" before taking aim at what he called "one whiny little crybaby" creating friction. He didn't name Hearn directly, but the target was obvious.
Notably, Anthony Joshua himself has not publicly sided with Hearn's complaints about White's involvement. The dispute remains between the promoters while the fighters wait for the business to get sorted.
White gains visibility with every public exchange, and Hearn knows it. Each back-and-forth gives the UFC boss more oxygen in a sport he's trying to break into through Zuffa Boxing. Whether Hearn likes it or not, White is already in the room.
This is Dana being Dana, and Hearn walked right into it. Every time Eddie opens his mouth about White, he gives Dana exactly what he wants: a reason to show up on camera and talk about the biggest boxing event of the year.
Hearn's position isn't unreasonable. Matchroom has Joshua under contract, and having another promoter's brand all over your fighter's event is a bad look. But threatening to call Netflix? Come on. Netflix doesn't care about boxing politics. They care about numbers, and Dana White's name on the poster moves numbers.
The funniest part is that Joshua hasn't said a word. AJ is sitting back letting his promoter fight Dana White while the actual fight might be falling apart. If I'm Joshua, I'm telling Hearn to shut up and get the deal done. This is a career-defining payday. You don't let it die because your promoter got his feelings hurt about logo placement.
KEEP TALKING FIGHTS.
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